1. Information We Collect

We may collect and process the following types of personal data:

• Full name, contact information (email, phone, address)
• Order and transaction details
• Communication history
• Website usage data (via cookies or analytics tools)

2. Legal Basis for Processing

We process your personal data based on one or more of the following legal grounds:

• Your consent
• Performance of a contract
• Legal obligations
• Legitimate interest (e.g., to improve our services)

3. How We Use Your Data

Your data may be used to:

• Fulfill orders and provide customer support
• Communicate updates or promotional offers (with your consent)
• Analyze website performance and improve user experience
• Prevent fraud and ensure security

4. Data Sharing

We only share your data with trusted partners (e.g., delivery and payment service providers). We do not sell or trade your data.

5. Cookies

We use cookies to personalize your experience and gather anonymous analytics. You can adjust cookie settings in your browser.

6. Your Rights Under GDPR

You have the right to:

• Access your personal data
• Correct inaccurate data
• Request deletion ('right to be forgotten')
• Object to or restrict processing
• Data portability
• Withdraw consent at any time

To exercise your rights, please contact us at: shop@diamondworldgroup.com.

7. Data Retention

We retain your data only as long as necessary for the purposes stated above or to comply with legal obligations.

8. Data Security

We apply appropriate technical and organizational measures to protect your data from unauthorized access, loss, or misuse.